Long Island SEO is one of the most important online services that can be utilized, but you might be under the impression that this is limited solely to written content. Believe it or not, it's entirely possible to optimize the photos on your website so that rankings improve. How can such a process be carried out, you may wonder? These are some of the biggest do's and don'ts regarding photos that can benefit your website.
DO know the image types that are available to you. If you've been online for any length of time, you'll know that images come in many types. Static photographs are common, but the recent popularity of GIFs cannot be overlooked. As a matter of fact, it can be argued that these are valuable for Long Island SEO due to how engaging they can be. Knowing your options is one of the best ways to optimize your images.
DON'T use overly large images. One of the biggest mistakes that people make, in relation to SEO, is image size. If your photos are big, more time will be required to load them. This can be a detriment to your Internet marketing efforts, however, as the images in question can slow down the overall performance of your website. For insight, as to how this can be corrected, you should consult a reputable agency like fishbat.
DO know which file names to use. Did you know that the names you give your image files can have an impact on SEO, too? You'll want to select file names that search engines can pick up on. By separating multi-term keywords with hyphens, you can rest easy knowing that the engines in question will process them with ease. This might seem like a smaller step, but its importance to an effective SEO strategy cannot be understated.
DON'T forget about testing. Even if you're confident about your images, from their file types to the names they possess, you shouldn't let them go untested. See how well your pages run with said images in place. If there seems to be more slowdown than expected, it's in your best interest to back to the drawing board and see what can be improved upon. This will make a huge difference, not only for SEO purposes but the functionality of your website to boot.
DO know the image types that are available to you. If you've been online for any length of time, you'll know that images come in many types. Static photographs are common, but the recent popularity of GIFs cannot be overlooked. As a matter of fact, it can be argued that these are valuable for Long Island SEO due to how engaging they can be. Knowing your options is one of the best ways to optimize your images.
DON'T use overly large images. One of the biggest mistakes that people make, in relation to SEO, is image size. If your photos are big, more time will be required to load them. This can be a detriment to your Internet marketing efforts, however, as the images in question can slow down the overall performance of your website. For insight, as to how this can be corrected, you should consult a reputable agency like fishbat.
DO know which file names to use. Did you know that the names you give your image files can have an impact on SEO, too? You'll want to select file names that search engines can pick up on. By separating multi-term keywords with hyphens, you can rest easy knowing that the engines in question will process them with ease. This might seem like a smaller step, but its importance to an effective SEO strategy cannot be understated.
DON'T forget about testing. Even if you're confident about your images, from their file types to the names they possess, you shouldn't let them go untested. See how well your pages run with said images in place. If there seems to be more slowdown than expected, it's in your best interest to back to the drawing board and see what can be improved upon. This will make a huge difference, not only for SEO purposes but the functionality of your website to boot.
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